Aya ekutanga-ups haafungi kuti kutenga mattress kunofanirwa kuve kwakashata

Kunyangwe kana kutenga online kwatanga, maitiro ekutenga matiresi achiri zvakanyanya-
Kutoomesa musoro
Zvinoenderana: Famba kuenda kuzvitoro zvedhipatimendi kana stripmall shopu.
Rega vashandi vekutengesa vataure panguva yavo mikuru yemadhiri ekupera kwesvondo.
Rara pamametiresi mashoma kweminiti kana zvakadaro uye edza kufungidzira kana iri iyo nzira yaunoda kurara kwemakore masere anotevera.
Hupenyu hutsva izvozvi, asi kutyisidzira kwakanyanya.
Iyo bhizinesi modhi yechikoro yasvika, inoonekwa pamatanho emusuwo we shopper ine saizi mini mubhokisi refiriji.
Wave of network
Center metiresi kutanga-
Ups, kusanganisira Casper Kurara, Leesa, Yogabed uye Tuft & Tsono, usape kudzikiswa kwemutengo kana kutengesa kwemvumo.
Ivo havape vatengi huwandu hwakawanda hwesarudzo.
Kana chero sarudzo, chaizvo.
Wese munhu anotengesa metiresi imwe chete uye inofunga kuti vanhu vazhinji vakasununguka.
Maitiro avo anovabvumira kukandira metiresi mubhokisi rinotaridzika diki nechinhu chinogona kurara nevanhu vakuru vaviri.
Ivowo, rega vazvitumire kwauri zvakachipa.
Indasitiri yematiresi iindasitiri isina kujairika muNyika yekutenga, $14. 2-
Mabhirioni ehofori dzakarara hadzina kuona e-commerce.
Zvinoenderana neanhasi fenicha yekutsikisa fenicha, makambani maviri aya Tempur Sealy neSerta Simmons anotonga, nekutakura zvinhu zvekurara pakati pavo zvinotora makumi manomwe muzana gore rapfuura.
Sangano reInternational Sleep Products Association rinoti hafu yekukura kwemari yeindasitiri muna 2014 yakabva mukukwira kwemitengo.
Apo aya mattress novices akaedza kutangazve kutenga uku kunoshanda, vakabatana neiyo e-commerce
Wese bhizinesi mutambi anoedza kuvhura chikamu chekutenga anotsanangurwa zvakanyanya neinovhiringa kana yenguva yekutenga chiitiko.
Warby Parker inopa magirazi akachipa, anoyevedza akagadzirwa-
Tengesa zvakananga kune vatengi (
Zvese izvi zviri kupa mwedzi wega wega kumasangano asingabatsiri ane chinangwa chekuwedzera mukana wekuwana magirazi munyika dzichiri kusimukira).
Kambani yekunyoreswa reza yeHarry's yakatenga fekitori yayo kuGermany, iyo inonzi nekambani inodzikisa kudhura kwayo reza.
Primary, webhusaiti yembatya dzevana itsva, iri kuedza kuita kuti zvive nyore uye zvisingadhure kuchinja mbatya nekukasira
Kura zvishoma nekugadzira nhamba shoma yegoho rakaderera
Mari yekutanga yevachangozvarwa kuvadzidzi vepuraimari.
Vanoisa mari nenyanzvi vanotenda kuti ava vatengesi vepamhepo metiresi vane mukana wakakura, uye vanotenda kuti kurerutsira kwavo uye nekusimudzira kwavo magimmicks --
Muindasitiri inozivikanwa nekuvhiringa nzira dzemitengo, mitengo yemahara ichave yakakurumbira nevatengi.
Vhidhiyo yemutengi \"kuvhura\"
Ratidza metiresi kukwirisa kuti ibude uye yakagadzirira kushandisa
Yakakwezva zviuru zveYouTube maonero.
"Kana vatengesi vakuru vasinganetseki, vangangonetsekana, kunyanya nekuda kwekuwanda kwemamireniyumu vari kutenga dzimba nefenicha," akadaro Ed Perratore, mupepeti mukuru weConsumer Reports, anovhara indasitiri yematiresi.
\"Handifunge kuti vane moyo murefu nazvo.
Casper akatengesa matiresi emamiriyoni makumi matatu emadhora mugore rake rekutanga kuvhurwa, kutanga kwakasimba, uye vanoisa mari vakadurura mamirioni makumi mashanu neshanu emadhora mairi muna Chikumi kuti ibatsire kuwedzera.
Zvino, zvakadaro, aya onlinecentric anotanga-
Ups inongotengesa chidimbu chehuwandu hwemamatiresi anotengeswa gore rega neayo echinyakare vakwikwidzi: Tempur Sealy, kambani yakanyorwa inosanganisira iyo premium memory foam brand Tempur-
Uye kunyanya kukosha-yakatarisana Sealy;
Uye yakavanzika Serta Simmons.
Chikwata chine equity ine brand Serta uye Simmons.
Nyanzvi dzekutengesa dzinoti kusimba kwemhando dzekare idzi kunogona kuratidza kuti zvakaoma kunyengerera vanhu kuti vagadzire mhando hombe kudaro --
Haana kurara pamusoro kutenga matikiti kutanga.
\"Comfort is subjective ,[testing is]
Imwe yedzakakosha nzira dzekuongorora kunyaradza, "akadaro Jessica Schoen Mace, muongorori weNomura Securities, anotungamira indasitiri yematiresi.
\"Saka ndinofunga kuti zvakanakira kuva nechitoro chenyama.
Asi vari kukwira vanoti mamiriro ezvinhu haana kunaka kune vatengi, izvo zvinopawo kuti vatadze kutenga zvinhu.
\"Wakangokurirwa negungwa --
"Sarudzo dzeWhite dzinotaridzika zvakafanana, dzinonzwika zvakafanana, dzinonzwa zvakafanana, asi mutengo unobva kumazana mashoma emadhora kusvika kumadhora gumi," akadaro Philip Kreem. "Mukuru weCasper
Hazvibatsire kuti vagadziri vakuru vatengese mametiresi ega pamutengesi mumwe chete.
"Indasitiri yemamatiresi inongwarira kufunga kuti yakagadzira mamwe mamodheru ausingakwanise kunyatsoenzanisa kuti vanhu vasaite mutengo," akadaro Laura marnez. \", Chief manejimendi chipangamazano weJackman reichts, nyanzvi yezvekutengesa.
Nekuda kwekuti mari yepakutanga yechitoro chemetiresi inenge isiri iyo mutengo unobhadharwa nemutengi, zvinowanzonetsa kuziva kuti mitengo yemacheni aya yakakwira sei zvichienzaniswa ne$850 yamambokadzi weCasper.
Metiresi yesaizi imwechete kana Leesa inotengwa pamadhora mazana masere nemakumi mapfumbamwe.
Casper nevamwe vanotanga-
Ups ari kuyedza kuita zvinhu zvakasiyana pane zvechinyakare vakwikwidzi.
Vatsva vanoti vari kucheka mitengo yematiresi nekukanzura vadyidzani vezvitoro uye muripo wezvivakwa, uye hapana anopa \"40% discount \"--
Nokuti vanofunga kuti vatengi vachaita zviri nani kumatengo akareruka.
Muchokwadi, ichi chikamu cheCasper chikumbiro chakaitwa naS. Aspa Clark, Charleston. C.
Vagari vanotenga mapatya
Saizi metiresi yekamuri yake muna Ndira.
Clark akati akatarisa muchitoro chemuno metiresi nekirabhu yekuchengetera zvinhu, asi, "Ndakangoona kuti mari dzese dzinogona kunge dzakakosha hadzisi pachena."
Pachitoro chemetiresi, Clark akaona kuti vashandi vepachitoro ichi vaigara vakabatikana vachibatsira vatengi vakati wandei, saka akati, "Handina kumbova nenguva yakakwana uye kunzwisisa, mutengo waisanganisira bhokisi rekutanga?
Inosanganisira kuendesa here?
Ini handizivi.
Matiresi kutanga-
Ups inovavarirawo kuzvisiyanisa nemanzwiro
Kuzvipira kwakanaka: Casper naKeetsa vachave "ecology" yavo.
A ushamwari mugove cheni;
Leesa anosimbisa kuti zvigadzirwa zvayo zvinobva kuUnited States. made.
Metiresi yese iyi yakatanga.
Ups vakasarudzawo mhando yakamanikana yezvigadzirwa: Casper, Leesa, Yogabed uye Tuft & Tsono inongova nematiresi imwe chete nemapatya, Mambokadzi, Mambo uye mamwe saizi.
Chikonzero ndechekuti: \"Kune manzwiro akajairwa akakodzera kune inenge 95% yevanhu," akadaro David Wolfe, mukuru mukuru weLeesa.
\"Kana iwe uchinzwa zvakanaka, ipapo uchaona kuti vashoma vanhu vanonzwa kuti metiresi yakanyanya kusimba kana yakapfava.
Zvakadaro, iyo yechinyakare mattress indasitiri haatendi Casper nemagetsi ayo
Vakwikwidzi vebhizinesi vanopa zvirinani zvekutenga ruzivo.
Tim Thomas Sen, maneja wechitoro kuMt, akati: "Metiresi haisi yemunhu wese. \"
Vernon anorara muimba yekutandarira muFredericksburg.
"Ini ndanga ndichiita izvi kwemakore gumi nematanhatu zvino uye ndinoona vanhu vanogona kurara pane chero chinhu, asi handizvo ruzhinji. ”