Pane hondo inotyisa pamubhedha wako: Indasitiri inoenda kumatiresi

Makwikwi anopenga ekuita kuti vanhu vekuAmerica varare ari kutyaira indasitiri yematiresi mumhirizhonga.
Sezvo mutengesi mukuru wemetiresi weAmerica ari kunetsekana nekutengesa kuri kudonha uye kutyisidzirwa kwekubhuroka kubva kumhirizhonga yezvemari yekambani yevabereki, kambani yematiresi iri kumuka nekuda kwekunetseka. Zvichakadaro, mubhedha-mu-mu-bhokisi e-
Makambani ezvekutengesa-mushure mekunge makambani mazhinji abuda mumakore achangopfuura, pari zvino akawanda awo-ari kuronga zvidhinha --uye-
Nzvimbo yedhaka
Nekudaro, munzvimbo ine makwikwi, vanotarisana nematambudziko avo ekurarama.
Kuwedzera kwakanyanya kuri pakati pematambudziko eindastiri.
Kune dzimwe nzvimbo dzekutenga matiresi muUnited States. S.
Pane kutenga Big Mac.
Nemakwikwi anotyisa ebhizinesi anogadzira zvibvumirano, kujeka kwemitengo uye nekuvandudzwa kwebasa revatengi, vatengi vanogona kunge vari ivo vakundi vekupedzisira.
Asi iyo yakaderera ndeyekuvhurwa kwezvitoro uye kutyisidzira kwakawanda.
Pamberi pekutengesa kuderera, kwete. 1 U. S.
Mutengesi weMattress Metiresi ari kuvhara mazana ezvitoro uye kutsvanzvadzira kusimbisa bhizinesi rayo redhijitari.
Panguva imwe cheteyo, kambani yevabereki vemutengesi, Global Enterprise steininternational International, yakapinda mudambudziko reakaunzi rinosanganisira mabhiriyoni emadhora --
Mhosho dzemapepa dzakakonzera kuti stock yayo idzikire munguva isingasviki kota.
Iyo kambani parizvino iri kufunga nezvekubhuroka, Reuters yakashuma.
Mutauriri wekambani haana kukwanisa kutaura nezvegwaro iri neChipiri.
Kyle auusu, mukuru anoona nezvezvikwereti zvisingabhadharwi kuReorg Research, akati: "Handifunge kuti kuvharirwa kuchapera, asi nekutaura ikoko, unogona kuona gwaro rinotevera vanhu vari mudambudziko muSteinhoff.
\"Ini handitomborambidze kunyoreswa kwemasangano ekambani yematiresi yeUS. S.
Edza kushandisa chirongwa chekugadzirisa.
\"Mari yakawanda: Pharmacy yeAmazon inofanira kukanganisa mari ye" zvisina musoro" Cino, madhiri ekutumira, Carl Icahn anotizve: hapana chikonzero chekutenga Cadillac, Mercedes.
Paunokwanisa kungonyoresa kuti uwane mari yakawanda, Mercedes kana Volvo: Iyo FDA yakawedzera kurangarira kwayo kwemishonga yemoyo inogona kuve negomarara.
Mhedzisiro yekudonha kwekutengesa kwekambani yematiresi uye kuwedzera kukwikwidza muindasitiri kuri kusiya marara.
Vatungamiri vemaindasitiri vanoti zvinokanganisa zvideredzwa zviri kuwedzera ukuwo mutengo-
Kunyanya mutengo wezvinhu uye kushambadzira
Uyezve kuwedzera.
Kune zvakanaka kana zvakaipa, vatengesi vepamhepo vakakonzera mhirizhonga yakawanda.
Makambani akaita seCasper anopa akakurumbira kwete-
Mutengo wakanaka, nyore kuhodha, kutumira kwemahara, mwedzi-
Miyedzo yenguva refu uye matekinoroji matsva senge advanced memory foam.
David Wolfe, CEO wekambani yematiresi yepamhepo Leesa, akati vatengesi vepamhepo vari kutsigira mashandisirwo ekushambadzira kwedhijitari uye zvideredzwa.
Akayambira kuti vamwe vatengesi vari kukanganisa hutano kuitira kuderedza mari.
\"Kupenga kwezvitoro zvechinyakare kwave kufamba pamhepo," Wolf akaudza USA Today. \".
Scott Thompson, CEO wemugadziri wematiresi uye mutengesi Temur Sealy International, akaudza vanoisa mari mukupera kwaChikunguru kuti "kukwidziridzwa zvisina musoro" kwekambani yematiresi "kwaive kusingagoneki".
"Tinoona mamwe makwikwi ekurara, zvimwe zvimedu zvitsva zvinotarisana nekuwedzera kutengesa chero muripo, uye vakagadzirira kurasikirwa nemari yakawanda," Thompson akadaro mune email mhinduro kuUSA Nhasi.
"Ini ndinofunga izvi zvicharamba zvichienderera mberi kana varimi vakazvipira kubhadhara kurasikirwa.
"Kusagadzikana kwemusika kunouya panguva isingatarisirwi yezvitoro zvinonetsa uye vatengesi vemetiresi vanopemberera kukura kweindasitiri uku vamwe vatengesi vari mumatambudziko.
Nhamba yedu. S.
Sekureva kweIBISWorld, zvitoro zvinotengesa matiresi zvakawedzera ne32% kusvika 15,255 kubva 2009 kusvika 2017.
McDonald's, zvakasiyana, ine $14,079. S. zvitoro.
Casper CEO Philip Klimm, uyo akafanotaura kuvharwa kwezvitoro muindasitiri yematiresi, akati kambani yake ichaita purofiti nekuvhura "mazana" ezvitoro zvayo.
\"Chokwadi pachave nekuchinja kwezvitoro, uye chaunoona ndechekuti madhora akawanda ari online," Krim akadaro. \".
Kana zvakadaro, kambani yematiresi inogona kurasikirwa zvakanyanya.
Mumakore achangopfuura, makambani ematiresi akawedzera saizi yavo kuburikidza neakatevedzana ekutora-mattress Giants muna 2012, zvitima zvekurara muna 2014 uye zvitima zvekurara muna 2016.
Munyika yose yeUnited States.
Nzvimbo, kambani yematiresi ine zvitoro zvakawanda kupfuura chikamu chevhu
Maererano neNational Retail Federation, Sonoma akabatanidzwa.
Zvino, Houston.
Iyo stanhof-based division iri pamberi peindastiri ine chikamu chemusika che33.
Sekureva kweBISWorld, 6%, kanopfuura katatu nhamba yevachangobva kukwikwidza.
Kubva munaKurume 31, kambani yematiresi yaive nezvitoro makumi matatu nemazana matatu nemazana matatu, mushure mekuvhara zvitoro zve248 munzvimbo nhatu dzemari.
Mushure mekutora mutengesi munaGunyana 2016, Steinhoff akatanga kutumidza chitoro chayo sekambani yematiresi.
Kutengeswa kweKambani yeMattress kwakadonha 10% uye 6% muzvikamu zviviri zvekupedzisira, zvichiteerana.
Muhafu yekutanga yemari 66%, kurasikirwa kwayo kwekushanda kwakawedzera ne0. 133 bhiriyoni kusvika kumadhora 2018.
\"Zviripachena, njodzi ndeyokuti sezvo zvinhu zvose zvinotanga kufamba, une zvivakwa zvakawandisa," akadaro Owusu weReorg. \".
Mukuru wekambani yematiresi achangobva kugadzwa Steve Stana akapindura kuUSA Today pamberi pemushumo weChipiri wekubhuroka, achibvuma kuti chitoro chakavharwa nekuti kune zvitoro zvakawanda mune dzimwe nzvimbo mushure mekutorwa.
"Iyi haisi nyaya yekuvhara chitoro," akadaro Stagner. \"
\"Izvi ndezve optimization, re-
Kuisa uye kukwirisa tsoka yedu yekutengesa uye kuvapo kwemhando kunoenderera kune yedu dhijitari zano.
MeghanGuattery, muongorori wekutengesa kuIBISWorld, akati vatengi vazhinji vachiri kuda kutenga mattresses ivo pachavo.
\"Vanoda kupinda muchitoro chematiresi, vobvisa shangu dzavo vonzwa kuti vanorara kupi usiku hwega hwega," akadaro . \". Bed-in-a-
Vatengesi vebhokisi vanoziva izvi.
Mushure memwedzi mishoma yekushandiswa, kutanga kwakawana simba nekupa mashoma sarudzo, nyore online kuodha, savvy kushambadzira uye mahara kudzoka.
Asi akati wandei makuru epamhepo mattress vatengesi vatanga mattresses akasimba. uye-
Zvitoro zvenyama kana madhiri nevamwe vatengesi kuti vatengese matiresi mumunhu uye voziva kuti iyi ndiyo yakanakira sarudzo yekuti vakure.
Casper atova nezvitoro zvinenge makumi maviri, chimwe chiri muNew York City, pakatarisana nenzvimbo yekambani yematiresi.
"Kana iwe uine mukana wekupinda munzvimbo dzese mbiri kamwechete, uchaona zvakajeka kuti indasitiri iripi uye pairi. . .
Krim, CEO weCasper, akadaro.
"Tichiri kuona mikana yakawanda yekuwedzera tsoka yedu.
Mukuru weLeesa Wolfe akati kambani yake inorongawo kuwedzera zvimwe zvitoro kunze kwenzvimbo mbiri dziri kushanda izvozvi.
Mametiresi ekambani anogonawo kuyedzwa muWilliams.
Sonoma West Elm shopu
Wolf inofanotaura kuti chikamu chemusika chevatengesi vepamhepo chichakura kusvika ku10% mumakore matatu kubva pa25% nhasi, zvichireva kuti kutengesa kuchawedzera nemadhora mazana maviri emadhora.
Izvi zvimwe zvakakonzerwa nekudiwa kwechimbichimbi kwedzimwe nzira, akadaro.
Zvitoro zvechinyakare zvemametiresi zvinopa "nzvimbo isina kugadzikana" umo mutengo uye ruzivo rwechigadzirwa rwuri kuvhiringa, kunyanya kana vakadzi vachiwanzotariswa sezvavanoedza mibhedha yavo, Wolf akadaro.
"Chiitiko chekutengesa chinofanira kuchinja," akadaro. \"
\"Ini ndinofunga kuti brand nyowani inogona kugadzirisa nyaya iyi pane yekare.
"Makwikwi anotyisa ari muindastiri aya adonhedzawo vanogadzira matiresi.
Muna 2017, kambani yematiresi yakasiya chibvumirano chekugovera neTempur Sealy ndokusaina chibvumirano cheshanu-.
Ita chibvumirano chegore neanokwikwidza Serta Simmons.
Kutengeswa mumwedzi mitanhatu yekutanga ye2018 kwakadonha zvakanyanya. Pakati pe $ 6% ne $ 1.
32 bhiriyoni, muchidimbu, yakakuvadzwa nekurasikirwa kwekondirakiti yekambani yematiresi.
Tempur Sealy achiri kuwana madhora mapfumbamwe emadhora gumi kubva kune vanotengesa metiresi uye ave kutsvaga kuvhura chitoro chitsva kuti atengese zvimwe zvigadzirwa zvakananga kuvatengi.
Yakavhurwa anenge makumi maviri mamwe Tempur-
Zvitoro zvepedic muUnited StatesS.
Parizvino pane nzvimbo dzinosvika makumi matatu nematanhatu.
Hurongwa hwemakumi mana kusvika makumi mashanu pakupera kwegore.
Kubva paakahwina kondirakiti nekambani yematiresi, Serta Simmons haana kuita sezvaaitarisira.
Matambudziko achangobva kuitika aita kuti S & P Global Ratings ideredze mwero wechikwereti waSerta kubva paB kusvika B. .
Mumiriri weSerta Simmons media haana kuwanikwa kuti ataure.
\"Tine chivimbo chekuti indasitiri yematiresi icharamba ichishingirira kumanikidzwa kwemitengo kubva kune kunze kwenyika nevagadziri vepamhepo," S & P Global Ratings yakati mumushumo . \".
Kune kambani yematiresi, ramangwana rakafukidzwa nekunyomba kwemari yeSteinhoff, iyo ine mabhureki anopfuura makumi mana muminda yemidziyo yemumba, zvipfeko uye vatengesi vemotokari.
Steinhoff akabvuma mugwaro reruzhinji kuti kambani yakatarisana nemhosva "zvekukanganisa kwekuverenga.
Kuburitswa uku kwakakonzera dambudziko remari iro rakamutsa mibvunzo pamusoro pekugadziriswa kwekambani.
Kukanganisa kwaSteinhoff kunosanganisira kuwedzera mari yainayo uye kuverengera zvisirizvo kuInternational Monetary Fund.
Owusu weReorg Research akati zvikwereti zvekambani zvinokanganisa mamiriro emari ekambani.
Mune zvimwe zvakawanda zvakagadziridzwa, Steinhoff akamanikidzwa kunyora pabalance sheet yake nezve $1 yemakambani ematiresi. 9 bhiriyoni.
Izvi zvinosanganisira madhora 0. 3 bhiriyoni mu "anorema lease mazwi" ane hukama ne "zvitoro zvinorasikirwa"
Yakagadzirwa, yakasakara kana pamusoro
Rendi yemusika, zvinoenderana negwaro.
Steinhoff naMattress vakaramba kutaura.
Auditor wePricewaterhouseCoopers parizvino ari kuita ongororo yezvemari yekambani iyi, saka zvinonetsa kunyatsoongorora kuti radiation inokanganisa sei kushanda kwekambani yematiresi.
Kunyange Steinhoff achangobva kutaurirana chibvumirano nevamwe vane zvikwereti kuti vave nemakore mashoma ekufema kuti vagadzirise bhizinesi rayo, Owusu akadzokorora kuti kubhuroka kuchiri kuitika.
Tevera mutori wenhau weUS Nathan Bomey Twitter @ NathanBomey nhasi