Implement diversification type - mattress products - - - - - - Mattress factory

Mattress factory introduced mattress enterprise in determining the strategic target, then there is the problem of how to choose the best way to implement, mattress factory called overall growth strategy. Enterprise's overall growth strategy has three types, namely, the third and fourth sections introduce intensive growth strategy and integration of the growth strategy and diversification strategy of this section describes. There are different types of mattress products implement diversification strategy. Mattress factory American management scientist mert lu in the diversification strategy in economic gains a book published in 1974, according to the internal condition of individual business unit combination, using professional ratio, ratio of vertical mattress factory, three quantitative correlation ratio will diversification strategy is divided into four types. In this paper, by the mattress factory collection.