E kamaʻilio e pili ana i ke ʻano koʻikoʻi O2O ʻoihana moena

E hoʻomaikaʻi mālie i ka pono o ka hiamoe o ka poʻe, ua lilo ka moena a kaulana loa, ʻaʻole manaʻo ka poʻe he nui e hoʻolilo i ʻumi kaukani yuan e kūʻai i kahi moena palupalu ʻoluʻolu. E like me ka helu, ma 2015 ka hale moena Manufacturers, kokoke tausani moe huahana pālākiō o oi ma mua o 100 biliona, akā, i loko o kona wā kamaliʻi, moena oihana luna 10 moena moena brand hui wale no 12% o ka makeke, e hōʻike ana i ka mattress market hiki nui.

hale moena market hiki, no kanalua, e hoomaka ana i ka lua o ka hapalua o 2013, hale 'oihana e alo market ho'āʻo, wale ka moena oihana ala koke. Hoʻololi ʻia e ka lāʻau lapaʻau Kina maʻamau ʻoi aku ka makemake o nā mea kūʻai aku i kahi moena paʻakikī, ma hope o 10 mau makahiki i ka mahi ʻana i ka hammock market, ma hope o 80, a 90 i aloha i ka hammock. E ʻike: ka nānā ʻana i ka ʻoihana moena hale

Hāʻawi mua ʻia ka ʻoihana mea hale kuʻuna me ka hana laina a me ke kūʻai ʻana, i ka wā ʻaʻole kaulana ka pūnaewele, kūʻai nā kānaka i nā mea kanu i ka mākeke, kūʻai i nā lole i ke alanui hele wāwae, e kūʻai i nā huahana hale i ka hale kūʻai. I ka ulu ikaika o ka Internet au, eia naʻe, i ka helu no ka oi makeke kaʻana like, wale ma ka hale kūʻai mea ole lawa, kuai auwai e pono e diversified, no laila, he nui hale momoku ahi pāʻoihana i ka uila.

ʻO nā huahana kūʻai pūnaewele ʻo B2C platform ka hopena, ua lawa ka hilinaʻi o ka brand, nui ka poʻe e neʻe wale i ka manamana lima hiki ke kūʻai aku i ka moena, maopopo ka moena kūʻai aku ma ka pūnaewele he hiʻohiʻona hoʻōla.

No ke aha he mea nui ka ʻoihana moena O2O?

moena ma mua o FMCG oihana, waiho ia i mua o ka B2C anuu hiki ke huli i ka makani a me ka nalu ua offline momoku ahi ua kukulu lawa ike o ka moena, moena oihana hoʻolaha online i ka manawa like pono e offline ike pavilion e like me ke kākoʻo.

moena keia mea, aneane ole kekahi, akā, ina oe e pono ai, hiki iā mākou ma o nā ala like ʻole e hoʻomaopopo, ʻike haʻahaʻa, pili i ke degere he kiʻekiʻe. No laila, e noʻonoʻo 'oe i nā mea kūʻai mai pololei' huli ma o ka pūnaewele ia oe, makemake e ho'āʻo i kāu huahana, no laila, nui ka moena hiki ole hoouna ia ia i ka hala e ho'āʻo?

ʻO nā hōʻailona kūleʻa, aia ma ka pūnaewele a pau, i kapa ʻia ʻo O2O mode. Makemake nā ʻoihana e hoʻokō i ka hoʻomohala lōʻihi, ʻaʻole pono i nā huahana kūʻai B2C wale nō, akā hoʻonohonoho i kahi kaʻina hana loiloi hōʻailona lōʻihi.

ʻO ka ʻoihana i kēia manawa kekahi mau moena moena ma waho o ka ʻike ʻana i nā hana 'free ho'āʻo' hale pavilion moena, ʻo ia ka mea kūpono e ʻike ai, ʻoi aku ka maikaʻi o kēia manawa ʻo ka moena naʻauao. Consumers i loko o ka 'ike 'ike curiosity lawa e kipaku aku ia lakou i ka hoao ana i ka hale kiai i ka moe kiʻekiʻe quality, oihana kalepa monologues, poe kalepa makemake loa e olelo aku: 'aʻole makaʻu oe i ole manaoio, makau oe e hele mai. '

noʻonoʻo mehana wikiwiki: Ning moena kūʻai moena, attentively, 'moena me ka haʻahaʻa degere o ka noonoo a me ka nui komo i loko o nā hiʻohiʻona, ua doomed e ike ikaika i ka huahana'; I ka manawa like, pono nā ʻoihana moena e hoʻolohe i ka hoʻolaha pūnaewele a me waho, hoʻopau i ke ʻano O2O.