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Analysis of the development status and prospects of China's smart home industry

2021-11-18


           Analysis of the development status and prospects of China's smart home industry
SYNWIN


Analysis of the development status and prospects of China's smart home industry

       In recent years, driven by intelligent and automated high-tech, the smart home industry has entered a period of rapid development. According to the deployment of smart city construction by relevant national ministries and commissions, as well as the arrangements of various local governments, the number of cities in my country that have initiated smart city construction and smart cities under construction exceeds 500. As the construction of smart cities in various regions accelerates, the scale of the relevant market is expected to expand to hundreds of billions or even trillions.

      In 2021, the smart home industry will meet new challenges and opportunities in the transformation of technology, market, and industry. On the one hand, AI, IoT, and edge computing are fully empowering smart homes; on the other hand, China’s real estate industry is switching from the "incremental development" in the first half to the "stock management" and "real estate hardcover" policies in the second half. Land in more Chinese cities.

      According to the function of dividing the smart home, the whole house can be divided into eight modules: entertainment system, security system, control system, lighting system, kitchen and bathroom appliance system, network and communication system, health care system, indoor environment system. The eight modules are linked together to finally realize the intelligence of the whole house.

 

Problems faced by domestic smart homes

 

       The first domestic smart home has not yet formulated a unified industry standard. Many small and medium-sized enterprises do their own things, and the products developed are not compatible. Consumers may have quality problems in smart homes purchased through informal channels. This one-sidedness May cause consumers to no longer trust smart homes.

       The second technician did not conduct in-depth market research. Although the developed products are technologically advanced, they are poor in practicability, complicated in operation, and out of touch with market demands.

       The third is that technology research and development requires a large amount of capital. Some small and medium-sized enterprises are unable to continuously innovate, and it is difficult to form large-scale production, resulting in a situation where product prices remain high.

       The fourth is that some domestic consumers are vague and unclear about the concept of smart home, and they are unable to become potential customers of smart home.

       The fifth is the premium generated by non-functional demand, and consumers do not buy it. According to the data, the products currently on the market are the first to bear the brunt, with poor human-computer interaction experience (12.7%); secondly, practitioners believe that the existing rigid-need application scenarios (11.3%) have not yet been truly tapped for users; the third is all products. The smart home system of the house has not yet been formed (11.0%), and the products cannot be interconnected and lack linkage.


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