The current e-commerce industry is developing very rapidly, driving the performance of all walks of life to double, and also realizing the idea of many bosses to open up sales channels.
For the home industry mattress, the traditional mattress store is their main marketing channel, the online mattress flagship store is a new online sales channel, also has a certain turnover, it is convenient for the majority of netizens to choose mattresses, and it is more convenient to buy mattresses.
Now, let's take a look at the difference between the traditional mattress store and the modern online mattress flagship store?
For the purchase of mattresses, it is best to go to the on-site mattress store for experience. Through the experience, it is easier to know the performance and comfort of the mattress, and it is also convenient to choose the mattress that suits you.
If you don't want to buy in a physical store and know which mattress brand is more suitable, you can buy it at the flagship store on the Internet, thus avoiding the trouble of buying mattresses outside, at home, you can easily buy a suitable mattress, and the merchant will also deliver the mattress to the door for installation.
The online mattress flagship store, compared with the mattress monopoly online store and the mattress monopoly physical store, Xiaobian personally prefers the online mattress flagship store.
As the saying goes, 'comparing goods with goods', most mattresses can be browsed in a short period of time through the Internet, and there is also a wide range of room for choosing mattress brands. This is incomparable to the mattress monopoly physical store.
Consumers can make a final decision by comparing the price, quality, type and so on of mattresses one by one. In the whole process, consumers only need to bear the consequence of 'return and exchange, this consequence is actually nothing, and the mattress brand will not hit its own face, and few people will return the goods after passing the customs.
Of course, mattress monopoly stores also have its benefits.
Nowadays, brand mattress enterprises all decorate their own mattress stores in a luxurious way, let alone the quality of service.
As soon as the consumer enters, he seems to have entered the hotel instead of buying a mattress.
In general, the price of mattresses in physical stores is much higher than that in online stores, including the decoration cost and personnel cost of specialty stores.
In fact, whether it is an online mattress flagship store or a traditional mattress store, consumers pay more attention to the quality of the mattress than to boast.
I only want a mattress that sleeps at night. As long as it is a good mattress brand, the reputation can be affirmed.