Market Analysis of Different Types of Mattress Products

Author: Synwin–Mattress Manufacturer

Foshan Mattress Factory introduced a recent survey on the American mattress market, showing that professional mattresses have gained a small lead. In the survey, 28% of consumers choose to purchase memory foam cushion products, while 26% of consumers choose to purchase mixed material cushion products, and 24% of consumers choose to purchase built-in stretchers spring cushion. In addition, 14% of consumers will choose latex cushion products, while 5% of consumers will choose inflatable cushion products.

Of course, this query does not mean that consumers now have a clear picture of the type of purchase. For consumers, purchasing mattress products is a dynamic process, and their purchasing plans may change at any time. When consumers come into contact with different types of cushion products and cushion products with different prices, their cushion purchases are full of randomness.

Nevertheless, as far as the mattress industry is concerned, Foshan Mattress Factory can better carry out the promotion of related products by understanding consumers' mattress purchasing practices. After inquiries, it can be found that the three types of cushion products including memory foam, mixed materials and built-in springs are very similar to each other. Therefore, for retailers of these three categories of goods, it is necessary to actively promote and promote their products.

The most worthy of attention of the mattress industry in this query is that consumers of Foshan Mattress Factory are very fond of professional mattress products, and more than half of the inquirers will choose mattress products. Therefore, for mat retailers, they should pay attention to the range of professional mats they can provide to consumers. This article is collected by Foshan Mattress Factory.