oomatrasi, ifenitshala, iindondo zamehlo nokunye: yonga enkulu kumgangatho ophezulu ngokuthenga ngokuthe ngqo

UWarby Parker akazange aqulunqe imodeli yokuthengisa ngokuthe ngqo kubathengi, kodwa zezona ntengiso zidumileyo kwixesha lokuthenga kwi-intanethi.
Balwenzile utshintsho kwishishini lokuthengisa ngotshintsho lweparadigm apho abathengi bathenga iimpahla phantse ngokupheleleyo ngokusebenzisa abantu abaphakathi (iivenkile zamehlo)
, ethi iphawule iimveliso esele zinamanqaku aphezulu kakhulu-
Ukugqithisa eyona ndleko (
Isakhelo kunye nelensi).
UWarby Parker uyibuyisele umva imodeli ngokuthengisa iimveliso zakhe ngokuthe ngqo kubathengi kwi-Intanethi, enciphisa inzuzo egqithileyo kwaye anqumle umntu ophakathi.
Njengoko iinkampani zikhula, zifumanisa ukuba kufuneka zidibanise iivenkile ezithengisa izinto eziphathekayo kunye neentengiso ze-intanethi ukuhlangabezana neemfuno zabathengi. Nangona kunjalo, baye baphumelela ekwenzeni lula ukhetho lwemveliso kwishishini eliyinkimbinkimbi eyaziwayo, kwaye kunzima ukuthelekisa iimveliso, kodwa abantu abaninzi bafuna iimveliso baze bazithengise ngexabiso eliphantsi kunabo bakhuphisana nabo.
Ayimangalisi into yokuba, impumelelo yabo ikhokelele ekonyukeni okukhulu kwemveliso kunye nokuthengisa ngokuthe ngqo kubathengi, ubukhulu becala intengiso ye-intanethi, kodwa ihlala idityaniswa ngokufanayo kwiivenkile zokwenyani kunye ne-e-commercetailing.
Namhlanje, unokuthenga nantoni na kwizihlangu zesipho ukuya kwimithwalo ngesaphulelo ngokuthe ngqo kumvelisi, kodwa le modeli ifaneleka kakhulu kwizinto ezicothayo ngokwesiko kwaye kunzima ukuba abathengi bafunde kwaye bathelekise, abaphezulu-
Nyusa ixabiso, ngakumbi kwizinto ezinkulu zamatikiti.
Ifenitshala ngumzekelo omhle: kukho amakhulu eempawu ezingaqhelekanga, iimodeli zitshintshwa rhoqo, kwaye kukho ukuphononongwa okusebenzayo okanye ukulinganiswa.
Abathengi banokuguqukela kwiireyithingi ze- crowdsourcing ngokohambo (
TripAdvisor, njl. )
Okanye wenze iindaba ezinzulu malunga nezinto ezifana nezixhobo zombane (
Ingxelo yoMthengi) kunye nobuchwephesha (Techradar. com, PCMag. com, njl. )
Kodwa hayi ifenitshala yengca.
Okanye uninzi lwefenitshala, ngakumbi umatrasi.
Emva kokuba ikhaya lam lisanda kulungiswa, ndandifuna ifenitshala entsha yepatio kwaye ndaqalisa ukuzama ukuyithenga.
Kukho iindlela ezimbini: abathengisi abaqeqeshiweyo abanemirhumo emangalisayo, kunye neewebhusayithi ezinjengeWayfair ezinoluhlu olubanzi lweenketho zamaxabiso--
Akukho ndlela yokwahlula umgangatho.
Ukukhangela kwam okuphoxekileyo ekugqibeleni kwandifumana eYardbird, ekwindawo ephezulu.
Ifenitshala yangaphandle esemgangathweni eyenziwe nguWarby Parker yeendondo.
Ndithenge itafile enkulu yeterrace kunye nezitulo ezisibhozo, yonke i-aluminium egqunywe ngumgubo, kunye neepads zobungqina bemvula, okwangoku i-$ 2,625.
Ngoku ndichithe iihlobo ezimbini ngaphandle kunye nobusika obukhohlakeleyo baseNew England, obuhle kakhulu, kwaye ixabiso lingcono kunayo nayiphi na into endiyibonayo evenkileni.
Inkonzo yabathengi inkulu, i-Yardbird iye yandisa umgca wemveliso ukususela ekubeni ndiyithengile, kubandakanywa nesofa ephindwe kabini, icandelo le-cushion elithambileyo, kwaye lisebenza nevenkile ethengisa izinto eziphathekayo eMinneapolis, indawo yokutyela, izitulo kunye nemigodi yomlilo ixhotyiswe ngamathafa angaphandle.
Kuyavela ukuba uJay Dillon, umnini kunye nomseki weYardbird, weza kwinkampani yakhe ngokusebenzisa imiba yabathengi efanayo.
Kunyaka emva kokuba ndithenge le seti yemifanekiso yelaphu kwinkampani yakhe njengomthengi ongaziwa, ndathetha naye ngebali.
"Mna nomfazi wam sihlala eNew York kwaye sinophahla oluncinci kwaye siqale ukukhangela ifenitshala.
Imakethi yahluke ngokupheleleyo, nokuba yinto evela kwi-Target kunye ne-Home Depot, ixabiso lingaphantsi kwewaka leedola, umgangatho awulungile kakhulu, okanye i-specialty ye-5 enkulu, akukho nto phakathi kwezi zibini.
"Uqokelele imali yokusungula iYardbird, wafudukela eHong Kong, wachitha unyaka kumzi-mveliso waseShenzhen ngaphambi kokuba aqalise ishishini lakhe, kwaye akenzanga nto ngaphandle kophando kunye nokwenza.
"Ndabona isitulo kumgca wokudityaniswa kumzi-mveliso owawusetyenziselwa ukulungisa i-hardware, kwaye ndabuza malunga neendleko zokuvelisa, ezimalunga ne-150 yeedola.
Bathengisa nge-800 yeedola.
Kungoko ndaye ndazi ukuba sineshishini.
Siza kuba nowethu umzi-mveliso kodwa umzi-mveliso wethu ngoyena mtyali-mali mkhulu kwaye sithenga onke amalaphu ethu ngokuthe ngqo kwaSunbrella [
Abavelisi belaphu bangaphandle
Sithenga iWicker ngokuthe ngqo.
Akukho mntu wumbi okwenzileyo oko.
Ngokusisiseko ndihlala kumzi-mveliso wefenitshala yangaphandle e-Asia iminyaka emithathu kwaye andizange ndibone nawuphi na omnye waseNtshona.
Ivenkile yakho yefenitshala yengca yasekhaya ayikho kuyilo kunye nokukhangela, bayamakisha kwaye bathengise kwakhona.
"Into endiyalele ngayo kwi-Yardbird yayilukholo, kodwa yavuzwa kwaye ukususela ngoko ndikufumene kunzima ukuhlawula iimali ezinkulu ngaphandle kwesizathu.
UDillon nomkakhe nabo bawela phantsi kwe-spell yokuthenga ngokuthe ngqo kubathengi, ukusuka kwizihlangu eziqhutywa yi-Italian ukuya kumashiti ukuya kwifenitshala yangaphakathi, kwaye wandixelela, "akunandaba nokuba uthenga ntoni, ukuba unokufumana inkampani ngqo kuwe ukusuka kumzi-mveliso, njengomthengi, inokukugcina imali eninzi.
Unyanisile. Ndisebenzise ngaphezulu kwezi zivumelwano mva nje.
Ezi zezona zibalaseleyo.
Umatrasi: Lifikile ixesha lokuba sitshintshe ibhedi ngoku, ndikhumbula icebiso likaDillon.
\"Ungena kwivenkile yoomatrasi enoomatrasi abangama-30 ngaphakathi.
Kodwa awunayo.
Iinkampani ezithe ngqo kubathengi ziye zangqina ukuba ukuba umgangatho ulungile, kufuneka ukhethe kuphela phakathi kobunzima bamabakala amabini okanye amathathu.
"Ngenxa yokuba umatrasi kudala unxulunyaniswa nokubhideka kweentengiso, ukuphoxeka kunye nemvakalelo yokukrazulwa, umatrasi ubusoloko uyinto eshushu kule modeli, ineempawu ezininzi esithubeni.
Uninzi lwezi zithatha indlela yogwebu lwenkumbulo kwaye zithembisa ukuba \"ibhedi ekwibhokisi" ingahanjiswa ngenxa yokuba umatrasi unokusongwa.
Kuvakala kupholile, kodwa akukho ngqiqweni kuba ukuba yinkampani
Oomatrasi bemveli bangaphakathi bomgangatho wangaphakathi babandakanya ukuhanjiswa kwasimahla, ukufakwa kunye nokususwa koomatrasi abadala, yonke ibhedi ekwibhokisi ayiyomfuneko nje kuphela, ibaluleke kakhulu kunebhedi engekho ebhokisini --
Thatha ibhedi endala oyomeleleyo kodwa awufuni.
Ndifunde lonke uphononongo lwe-intanethi endinokulufumana kwaye ndifuna i-ecology kakhulu
Izinto ezinobuhlobo kunye nezikhuselekileyo kunye nebhedi engenziwanga eChina.
Andingomntu wasemzini, kodwa ndifunde ngamava anzima (
Yiya esibhedlele)
Izinto odibana nazo yonke imihla, njengeebhedi, akufanele zivele e-China, apho kukho imbali yeemveliso ezinobungozi, ukusuka kwi-sheetrock ukuya kwifomula yomntwana ukuya kukutya kwenja, kunye nembali ende.
Ndithenga kuphela iibhedi zezinja ezenziwe eUnited States (
Uzipho lwaseNtshona lwaseMontana)
Ngoko ke ndiza kwenza okufanayo kum nomfazi wam.
Yonke le nto indenze ndafumana iSaatva.
I-mattress e-Saatva inesakhiwo sokwenyani sangaphakathi sasentwasahlobo kodwa siphezulu kakhulu
Kukho i-foam yememori enemigangatho emininzi kunye netekhnoloji ye-foam kwisigqubuthelo somqhaphu ophilayo.
Zenziwa apha ngokutywinwa kweBhunga lefenitshala eZinzileyo, kusetyenziswa umqhaphu ophilayo, oqinisekisiweyo
Ugwebu oluvunyiweyo lwePur kunye ne-Guardin antitic microbial plant treatments ukwandisa ubomi benkonzo yomqhaphu ophilayo.
Bafumana uphononongo olukhulu omnye emva komnye. I-Tuck.
I-Com yiwebhusayithi yomandlalo engcono endiyifumeneyo, eyahlukileyo kwintengiso
Ikomkhulu okanye inkampani yeebhedi isebenza "kwiwebhusayithi yophononongo" eneenkcukacha ezibanzi zendlela yophando lwayo kunye nokuthembeka kokuhlela.
U-Tuck ulinganisele i-Saatva njengowona matrasi wangaphakathi wentwasahlobo ogqwesileyo kwimarike nangaliphi na ixabiso, kunye nowona matrasi ungcono walo naluphi na uhlobo lwabantu abalali bobunzima obuphakathi, abalali bobunzima obuphakathi, isondo kunye neentlungu zomqolo.
Ikwafumene uphononongo oluhle oluvela kwi-Sleepopolis, ijaji eleleyo kunye nezinye iisayithi ezininzi ezineenkcukacha ezimangalisayo.
Iphephancwadi laseNew York livote kakuhle
Imatrasi, iMagazini yobudoda Eyona ibalaseleyo yeembaleki kunye neBusiness Insider eyona nto ingcono kwiintlungu zomqolo.
Lonke uphononongo luchaza i-Saatva njengomandlalo obutofotofo, kodwa ayibizi kakhulu kunezo zibonisiwe (
Ixabiso eliphantsi kunezinye)
Kwivenkile yoomatrasi "yesaphulelo" yasekuhlaleni enoxinzelelo oluphezulu endilundwendweleyo.
Ekugqibeleni, ndaphendukela kwi-Wirecutter, ngoku eyona ndawo iphezulu yokuvavanya izixhobo zeNew York Times.
UWirecutter uncome i-Saatva ngokuyilinganisa njengomandlalo wabo wangaphakathi wentwasahlobo owuthandayo kwaye waphawula ukuba "oomatrasi abathengiswa yi-Saatva zibiza kakhulu kuneebhedi eziqhelekileyo --in-a--
Kodwa zinezithako ezingcono kwaye zihlala ixesha elide. . . . . . Uninzi lweematrasi ze-intanethi zenziwe nge-foam, ngoko ke i-Saatva Classic yenye yeematrasi ezimbalwa zasentwasahlobo onokuzithenga xa u-odola kwi-intanethi ukuze ube lula;
I-Saatva ikwabonelela ngesisa se-120-
Ixesha lelingo losuku olunye kunye nokubuya okukhululekile.
"Ityala elide kunye nomgaqo-nkqubo wokubuyisela ngesisa yaba yinguqu yam, kodwa emva kobusuku obumbalwa ndiye ndazi ukuba ndiyigcinile ipolisi yam.
Ikhululekile kakhulu, ibonakala yenziwe kakuhle kakhulu kwaye ikumgangatho ophezulu, ukuhanjiswa, ukufakwa kunye nokususwa komandlalo zonke zenziwe eSwitzerland-Isitayile esichanekileyo.
Njengebhonasi eyongeziweyo, yenye yeenkampani ezimbalwa zefanitshala ze-intanethi ezibandakanya le "iglavu emhlophe yokuhanjiswa" yasimahla.
Kwiintsuku ezimbalwa ezidlulileyo, umhlobo wam wathenga ibhedi entsha emarikeni, weza kubona ibhedi yethu, wayijonga, walala kuyo, waza ngoko nangoko waodola enye eSaatva.
Inkampani ivelisa amanqanaba amathathu obunzima kunye ne-mattress enkulu yi-$ 1,099 enengqiqo kakhulu kubandakanya ukuhanjiswa, ukufakwa, ukususwa kwe-mattress kunye ne-120-day trial.
I-Lensabl: emva kokugqoka iiglasi iminyaka engama-30, ndifumene indlela enzima, oko kukuthi, ukuphakama
Ngapha koko, ipeyinti yetekhnoloji iya kugcina iilensi zakho ukusuka ekuqaleni kwaye ngokukhawuleza kunokuba bekuthembisile.
Ebudeni bonyaka oqinisekisiweyo, ndiye ndabuya nedyasi ebiza kakhulu njengeCrizal kwaye ngovuyo ndatshintsha ilensi--
Abakhathali kuba ixabiso lokwenziwa kwelensi yeglasi liphezulu kakhulu kwaye nexabiso likufutshane
Ngolawulo olukhulu, abavelisi sele bebonakala benezinye iindlela.
Kodwa kuyo nayiphi na imeko, isakhelo side kunobomi be-lens, kwaye kungakhathaliseki ukuba yiyiphi isakhelo osinxibayo, unokukhetha ngenxa yokuba uthanda kakhulu, ngoko kutheni ungafumani ubomi obuninzi kuyo?
Ndichulumancile kukufumana inkampani ezinikele ekutshintsheni iilensi kwizakhelo ezikhoyo, ngokukhawuleza, kulula kwaye inexabiso elifanelekileyo.
Ngelixa imodeli yeWarby Parker ekugqibeleni ifuna ivenkile ukuvumela abantu ukuba bathelekise inkangeleko yesakhelo, iLensabl ayifuni, kwaye igqibelele kumava akwi-intanethi ngokupheleleyo --
Kubandakanya i-
Bhatala imeyile ubathumelele isakhelo sakho seefoto kwaye ubacele batshintshe iilensi eLos Angeles
Ilabhoratri esekelwe kwi-optics
Ndisebenzisa iilensi eziqhubela phambili kunye ne-ultra-thin, eziphantse zibe yeyona ndibaniselwano ibiza kakhulu okwangoku, kodwa iLensabl.
I-Com isexabiso eliphantsi kunayo nayiphi na enye indlela kwaye akufuneki ndiphume endlwini yam.
Ndivuya kakhulu kukugcina imali eninzi. Yonke Lensabl.
Com lens ngokhuselo
I-reflective coating, i-UV yokugquma kunye ne-UV yokukhusela
Krwela i-coating ngaphandle kweendleko ezongezelelweyo kwaye isiseko se-Rx Lens yi-$77 kuphela.
Uthumela iiglasi zakho ngaphambili
Iibhokisi zeposi ezihlawulwayo, babuye kwakamsinyane nevidiyo entsha.
Ndiye ndayenza yabe intle inkonzo.
Banokwenza zonke iinketho ezintsonkothileyo, ezifana ngokuthe ngcembe, i-highindex (ebhityileyo)
Iseti epheleleyo yeblue-
Abasebenzisi bekhompyuter, iindondo zelanga, abafundi, izithambiso zayo nantoni na eneelensi.
Le yindlela entle yokuguqula iiglasi zakho zelanga ozithandayo zibe yi-Rx, okanye ugcine imali.
Itheyibhile yaseKitchen: Itafile yasefama yaseVermont ina-10-
Inkampani, eyenziwe ngunyaka odlulileyo liqela lendoda nomfazi, ijolise ekwenzeni ifenitshala elula, enhle kunye nesebenzayo eya kuhlala ixesha elide kumthi onoxanduva.
Yonke into yenziwe kwi-woodhop yenkampani yaseVermont, edibanisa ukusika
Itekhnoloji yoMda (
Ifana nepeyinti yendalo yeVermont. Itekhnoloji yeWheyi ngeendlela zakudala (isanti yesandla).
Andizange ndithenge ifanitshala yabo kodwa ndinazo iibhodi zokusika ezimbalwa ezintle.
Itheyibhile yasefama yaseVermont ukuza kuthi ga ngoku ilungiselelwe iitafile zokhuni zesiko, kodwa basanda kusungula uthotho olutsha kraca \"ukuzingela kunye nokuQokelelwa" olulungele ukuthunyelwa, iitafile kunye neebhentshi ekulula kakhulu ukuzihlanganisa luthuthu, iwalnuts kunye nemithi yompayina ebuyiselweyo phakathi kweentlobo zazo ezintathu ezidumileyo.
Le ngcamango kukulungelelanisa amaxabiso abo obugcisa angundoqo kunye neendlela zale mihla zokusetyenziswa, kubandakanywa ngqo-
Ukuthengiswa kweDijithali yabathengi
I-Ecology, uThutho loSuku
Izixhobo ezinobubele kunye namava okucalula okucingayo. “Namhlanje ngokuchaseneyo
UGlasscoe uthe: "Yilahle ifenitshala efunwa ngabathengi kwaye unethemba lokuba nenkqubo yokuodola kwi-intanethi kunye nokuhanjiswa ngeentsuku ezimbalwa.
Ukuza kuthi ga ngoku, ukhetho luyiitafile ezenziwe ngexabiso eliphantsi ezinokuthengwa nangaliphi na ixesha, zilinde iinyanga ezimbini okanye ezintathu, zilindele into elungiselelweyo, kwiimeko ezininzi, ezi zinto azenziwanga eChina okanye zisebenze nomkhandi omncinci wendawo.
Sinikezela ngezisombululo ezixutyiweyo: ubugcisa kunye nomgangatho wokusebenza neevenkile ezincinci zalapha ekhaya, kunye nokulula kokuodola kwitekhnoloji yanamhlanje.
Inkampani ethumela ngenqanawa kwangolo suku.
\"Uluhlu olulungele ukuthunyelwa ngoku luthengiswa ngokuthunyelwa simahla kunye nenkonzo epheleleyo
Itheyibhile yobungakanani iqala kwi-995 yeedola kuphela.
Imodeli yomzingeli eboniswe ngasentla i-$ 1,495.
Abanye: Ndikhe ndabhala malunga nenkqubela phambili yokuthengisa yabathengi efana nempahla yesiko kwiForbes, kwaye endiyithandayo yiShowroom/impahla exutyiweyo ye-intanethi.
Iseti yesiko elisemgangathweni.
Nceda ujonge injineli Z Grills ukuba uyathanda iBBQ-
Abavelisi abaphezulu
I-Tech automated pellet smokers/grill ngokukhawuleza yafumana inzondelelo yempambano yokulandela ngamaxabiso aphantsi kunye neempawu zabo --
Iimveliso ezipakishweyo, endizichaze ngokweenkcukacha kwiForbes kutshanje. Enye yazo zonke-
I-TIME's intandokazi yiHeritage Boots, ivenkile yokuthengisa e-Austin, eTexas, enomxholo ophantsi wobugcisa, ubukhulu becala izitena kunye nodaka (
Nangona ungathenga kwi-intanethi)
Ukubonelela abathengi ngokuthe ngqo ngeebhutsi eziphezulu kakhulu, ezintle, ezenziwe ngezandla ze-cowboy ngesiqingatha sexabiso abafanele bathengise.
Ndinezibini ezine kwaye bendizibuza ukuba yeyiphi isibini sam sesihlanu kufuneka sibe sesiphi