Iifayile zeMattress Firm zokutshona kwaye ziceba ukuvala ukuya kuthi ga kwiivenkile ezingama-700 phakathi kokhuphiswano oluqhumayo oluvela kubathengisi be-Intanethi abanjengoAmazon kunye neCasper.1

Iinkampani zoomatrasi ziye zafaka isicelo sokubhanga njengoko zilungiselela ukuvala ukuya kuthi ga kwiivenkile ezingama-700 eMelika ngenxa yokhuphiswano oluqatha oluvela kubathengisi be-intanethi abafana neAmazon kunye neCasper.
Njengoko besanda abathengi bekhetha ukuthenga oomatrasi kwi-intanethi, intengiso yeyona nkampani inkulu yoomatrasi e-United States iye yehla.
Themba amagqabaza endaweni yokuwavavanya ngokobuqu.
Kwiintsuku nje ngaphambi kokufaka isicelo sokubhanga, isigebenga se-intanethi saseAmazon sabhengeza ukuba siza kungena kushishino olukhulayo. kwi-
I-Casper, i-Purple kunye ne-Tuft & Inaliti iye yandisa ishishini lebhokisi kwiminyaka yamuva.
Kukho malunga nama-200 eemveliso ezibonelela ngebhedi-a-
Iinketho zebhokisi zivumela abathengi ukuba baodole ngokulula oomatrasi kwi-intanethi, bazame ekhaya, kwaye bazibuyisele ukuba abanelisekanga.
Abahlalutyi bathi ukuhla kwemali kwiinkampani zoomatrasi ngokuyinxenye kungenxa yokwanda okunamandla kule minyaka yakutshanje, nto leyo ekhokelele ekubeni iindawo ezininzi zisondele kakhulu, nto leyo echaphazela intengiso yomnye nomnye. IHouston -
Umthengisi ose-US uthenge i-Sleepy's ngo-2016 kunye ne-mattress giant ngo-2012.
Ngokwengxelo yomtyali-mali ekhutshwe ngoLwesihlanu, ukuthengiswa kwehle nge-2% kunyaka odlulileyo.
Iinkampani zoomatrasi zifuna ukukhululwa kwingqeshiso engathandekiyo engama-700 ngokufaka isicelo sokhuseleko lokutshona kwaye ziqalise ukuhlawula amatyala amaninzi.
Kwingxelo yeendaba ngoLwesihlanu, amagosa abhengeze izicwangciso zokuvala iivenkile ezingama-200 ezingaqhubi kakuhle ngoko nangoko emva koko bathathe isigqibo sokuba bazigcine okanye bavale ezinye iivenkile ezingama-500 kwezi veki zizayo.
I-CEO uSteve Stana uthe kwinkomfa yabezindaba ukuba siya kuqhubeka nokubonelela abathengi ngexabiso elingenakulinganiswa ukubonelela ngeebhedi ezisemgangathweni kumaxabiso afana nanamhlanje, ngomso kunye naluphi na uhlahlo lwabiwo-mali oluzayo.
Iinkampani zoomatrasi ziphakathi kwamva nje kuluhlu lwabathengisi belizwe kubandakanya iBrookstone kunye neWest ukufaka ifayile yokubhanga njengoko abathengi bethontelana kwi-intanethi.
Ingcaphephe yomthetho wokubhanga uDaniel Lowenthal uxelele iDaily Mail.
Com: Abathengisi abaninzi ngoku basebenzisa ukubhangiswa kwemali.
Inkampani yoomatrasi yahlukile.
Emva kokuba ivale amakhulu eevenkile, yafumana inkxaso-mali entsha kwaye yabuyisela abo bayityalayo ngokupheleleyo, iya kuqhubeka isebenza.
Uqhube wathi: "Iminyaka embalwa edlulileyo ibinzima kwiinkampani zoomatrasi.
Ineevenkile ezininzi kakhulu, ijongene noxinzelelo olukhulu kushishino, kunye nenkampani engabazali eyothuswe sisigebenga sobalo.
Kodwa okwangoku, injongo yayo kukungena kwaye uphume kwi-bankruptcy ngokukhawuleza kwaye uphinde uhlangane kunye nenkxaso-mali entsha.
Inkampani yoomatrasi inyuse i-0 yeedola. I-25 yeebhiliyoni zeebhiliyoni kwinkxaso-mali yokungabikho kwemali ukugcina iingcango zeevenkile eziseleyo zivuliwe ngexesha lokutshona kwaye yongeze i-0 yeedola. I-525 yeebhiliyoni zenkxaso-mali yokuxhasa ukurhoxiswa kwayo kwiSahluko 11
Ngokutsho koshicilelo lweendaba, inkampani inethemba lokuqhuba uhlengahlengiso oluyimfuneko kwaye ihoxise kwi-bankruptcy malunga neenyanga ezimbini.
UStagner uthe: "Sijonge ukusebenzisa imali eyongezelelweyo eyenziwe zezi zenzo ukuphucula iimveliso zethu, ukubonelela ngexabiso elikhulu kubathengi bethu, kwaye sivule iivenkile ezintsha kwiimarike ezintsha, ulwandiso olucwangcisiweyo kwimarike ekhoyo, sibona elona thuba libalaseleyo lokusebenzela abathengi bethu. "Ngaphambi koku-
Nangona kunjalo, ukwandiswa kwenkampani yoomatrasi kuya kufuneka isombulule isixa esikhulu setyala, kubandakanya i-64 yeedola.
Ityala iSimmons Manufacturing $7 yezigidi kunye nenye i-25 yeedola.
Owe Serta umatrasi 5 yezigidi
Ababoneleli ngoomatrasi badweliswe njengababolekisi ababini abakhulu benkampani kwizicelo zokutshona.
Le yi alarm
Isibheno kwikhonkco lomandlalo wemveli: Umphathi oyintloko waseNew York uBob fibs uthi imodeli ka-1960 ayisasebenzi.
Abacebisi bakaGqirha abaThengisayo bathi kudliwanondlebe neWashington Post.
Umatrasi wesiNtu
Amava okuthenga awenzi abantu bazive bebalulekile.
Yabenza baziva besetyenziswa, watsho.
UPhibbs uchaze ukuba inani elikhulu leentengiso ezisetyenziswa kwimodeli yemveli lenze ukuba kube nzima kubathengi ukuba bakholelwe ukuba ngaba bafumana eyona nto ilungileyo, ngelixa imodeli entsha ye-Intanethi icace ngakumbi kumaxabiso.
Inyani, watsho, kukuba inkampani yoomatrasi ikhulile kwaye inokwamkela ukubhukuqwa.
Njengoko iinkampani zoomatrasi zicutheka, abanye abantu abakhuphisana nabo batshabalalisa inzuzo yenkampani ngokuthengisa kwi-intanethi --
Ngoku i-15% yazo zonke iintengiso zoomatrasi
Sele eqalisile ukwanda abe ngamaqumrhu kwaye-
Ukuthengiswa kodaka kunye nepop
Okanye usebenze kunye nabathengisi befenitshala abamiselweyo.
ICasper Sleep isandula ukubhengeza izicwangciso zokuvula iivenkile ezingama-200 eMelika njengoko zikwalwa nemarike yoomatrasi exineneyo kwi-Intanethi.
Kwangoko kulo nyaka, iWal-Mart yaphehlelela eyakhe ipremiyamu yoomatrasi ekwi-intanethi, isiya kwelinye icala.