"An yi a Nanhai gundumar" & Live streaming

     A matsayin ingantacciyar birni na "masu zakarun boye" a cikin masana'antun masana'antu, akwai kamfanoni sama da 3,100 na masana'antu sama da girman da aka zayyana a Nanhai, kuma an tono kuma an gano zakarun ganuwa na kasa 109 a cikin masana'antar masana'antar Nanhai. Kamfanoni da dama irin su Lin's Wood da Weishang Furniture sun fito. Da sauran masana'antu iri tare da babban fa'ida mai fa'ida.

    Deng Yaping fitaccen dan wasa ne wanda ya lashe lambar zinare a gasar Olympics, kasar Sin&# 39; wanda ya taba lashe gasar Grand slam na tebur na farko, kuma an san shi da sunan dan wasan. "wasan kwallon tebur". A 'yan kwanaki da suka gabata, Deng Yaping ta zo Guangfo Zhicheng a Nanhai, Foshan, don kaddamar da shirinta na farko kai tsaye. Don haka, wane irin tartsatsi ne zakaran duniya da kuma "zakaran masana'antu" halitta? Bayan wannan haduwar, wane irin labari ne ya yi "An yi shi a gundumar Nanhai" yi aiki tare da sabon tsarin yawo kai tsaye?

Madam Deng Yaping & shugaban mu Mr. Deng

A matsayin daya daga cikin fitattun kamfanoni masu wakilci a gundumar Nanhai, kamfaninmu yana da daraja don gayyatar Deng Yaping don ziyartar masana'anta kuma ya gayyace ta don watsa mana kaya kai tsaye.

     A farkon watsa shirye-shiryen, ya jawo hankalin 1.98 miliyan netizens' hankali

    "Inda akwai gida, ana yin su a Nanhai. A yau na zo Nanhai, Foshan, wanda ke da ingantacciyar masana'antar 'boyayyen zakaran' birni na masana'antu. Bari mu dubi abubuwa masu kyau a nan" Deng Yaping ya ce.

    A wannan rana, dukkan kayayyakin da ke cikin dakin watsa shirye-shiryen kai tsaye sun fito ne daga kamfanoni a tekun kudancin kasar Sin, ciki har da guda 25 da aka yi a tekun kudancin kasar Sin, ciki har da kwalbar lantarki mai farin ciki, da T-shirt na Aiyifu auduga, Yiyiyifu honeysuckle, Kani doll, Xizhe. Iga shinkafa cooker, da dai sauransu. Fashewar abubuwa masu kyau.

    A gaban kyamarar, Deng Yaping ya yi aiki tuƙuru don sayar da samfuran da aka yi a Nanhai, kuma da kansa ya ɗanɗana yanayin waɗannan samfuran. "Dubi wannan tawul mai laushin auduga, wanda ba ya ƙunshi barasa, ƙamshi, ko wakili mai kyalli. Ana iya amfani da shi ta jarirai. Ana yin shi a Nanhai kuma farashin yana da kyau sosai. Yi sauri ku ba da oda" Deng Yaping ya ce.

    A yayin watsa shirye-shiryen kai tsaye, Deng Yaping shima ya aiwatar "koyarwa ta kan layi" kuma ya koya wa magoya bayansa sirrin musamman na zakarun duniya wasan kwallon tebur.

    Ci karo tsakanin "Zakaran Duniya" Da. "Gwarzon Masana'antu" daidai ne. Mintuna 30 kacal bayan fara watsa shirye-shiryen, ya sami kulawa daga masu amfani da yanar gizo 400,000; A wannan daren, dakin watsa shirye-shiryen kai tsaye ya jawo hankalin mutane miliyan 1.98 da ke kallon kan layi.

    Game da kawo kaya, wannan watsa shirye-shiryen kai tsaye cike da "zakara": 1,500 kwafin Betsy' Rayuwar tawul ɗin auduga masu laushi suna cikin daƙiƙa, kuma katifan Ruizhixin da farashin yuan 1398 cikin sauri ya siyar da ɗimbin... "Tasirin yana da kyau. Ya wuce tsammaninmu" In ji Yu Guanwu, shugaban Tmall's Foshan Service Center.

    "A koyaushe ina mai da hankali sosai ga Guangdong kuma na san cewa masana'antar masana'antar Guangdong'" Deng Yaping ya ce, a wannan karon da ake kerawa da kawo kayayyaki zuwa tekun kudancin kasar Sin shi ne samar da kayayyaki na gaske da arha ga masu amfani da su, sa'an nan kuma a taimaka wa fitattun kamfanonin kasar Sin wajen yin tsalle-tsalle. inganta.

    "Gayyatar Deng Yaping don ziyartar masana'antu ' zakarun boye' kamfanoni da kuma isar da watsa shirye-shiryen kai tsaye don masana'antar Tekun Kudancin China ba kawai ƙarfafa masu amfani ba' Sanin ingancin zakarun masana'antar Tekun Kudancin China, amma kuma a haƙa da haɓaka ma'auni don haɓaka dijital a masana'antar Tekun Kudancin China, da jagorar kamfanonin kera Tekun Kudancin China. Gudanar da haɓakawa na dijital da ƙwazo" In ji Kuang Qian, mataimakin sakataren kungiyar shugabannin jam'iyyar na hukumar bunkasa tattalin arzikin Nanhai.

    Yowa "Anyi a Tekun Kudancin China" wanda ake kallo aka nema

    Wannan dai ba shi ne karon farko da Nanhai ke gayyatar manyan mutane zuwa wurin ba "kawo kaya" don kanta.

    A farkon shekarar da ta gabata ne Gwamnatin gundumar Nanhai ta Al'umma' ta hada kai da Ali Group domin kaddamar da wasu ayyuka da ake kira. "Rayuwar Iyali Nanhai". A yammacin ranar 23 ga Mayu, masu unguwanni 7 (darektocin ofishin yanki) na Nanhai sun kaddamar da dakin zama na Taobao na fitaccen tauraron fina-finan Ye Xuan don kawo kayayyaki don kayayyakin tituna na garinsu. Jimlar sa'o'i 4 da mintuna 40 na watsa shirye-shiryen kai tsaye sun jawo hankalin mutane 778,800 akan layi. Kallon, sauƙaƙe umarni sama da 22,000.

    A yammacin ranar 5 ga watan Agustan shekarar da ta gabata ne "Nanhai Gida · Rayuwa" jerin ayyuka sun yi maraba da Wang Han a matsayin bako kuma. A wannan dare, asusun biyu na Tmall da Taobao sun tara sama da masu kallo miliyan 6.3 na kan layi. Ji&# 39;s baby paper Yunrou auduga tawul, Jiujiang sau biyu mai sanyi da aka dafa plum wine, gidan sweetheart zuma plum cakes da sauran kayayyakin da aka share. babu……

    Daga Ye Xuan, Wang Han sannan zuwa Deng Yaping, Nanhai ya kara ƙware wajen ƙaddamarwa. "kai kai tsaye na kaya". Yu Guanwu ya bayyana cewa, an dauki kwanaki 15 kai tsaye daga tabbatar da watsa shirye-shiryen, inda ya kafa tarihi a cikin sauri.

    "A gefe guda, 'yan kasuwa suna ƙara fahimtar watsa shirye-shiryen kai tsaye, kuma mun yi magana da 'yan kasuwa a gaba. Bayan tabbatar da farkon watsa shirye-shiryen, mun sami sauri da sauri sami rajistar alamar alamar ɗari uku ko huɗu, wanda ya kafa harsashin zaɓin samfuran. "Yu Guanwu said.

    Bayan ƙarin ƙwarewar isar da kayayyaki kai tsaye shine ci gaba da saka hannun jari da ƙoƙarin gwamnatin Nanhai da da'irar kasuwanci a cikin sabon tsarin kasuwancin kan layi.

    A watan Oktoban shekarar da ta gabata, Nanhai ya bude “Kantin sayar da tuta na Nanhaijia” akan dandalin Tmall na Taobao, inda ya zama babban kantin sayar da bel na masana'antu na farko a kasar da kuma katin kasuwanci na matakin gundumomi na birni na farko a kan babban shagon Tmall na Tmall. Hakazalika, Nanhai ya kuma inganta kamfanoni da yawa na Nanhai don sanin dabarun kawo kayayyaki ta hanyar horo, gasa da sauran ayyukan.

    A cikin Maris din shekarar da ta gabata, Sashen Farfaganda na Kwamitin Gundumar Nanhai ya kaddamar da "Gasar Shahararrun Masana'antar Intanet ta gundumar Nanhai". Bikin ya jawo kamfanoni sama da 40 da su shiga, kuma daruruwan gungun mashahuran Intanet ne suka sanya hannu a gasar. A cikin hanyar isar da sakon kai tsaye, mashahuran yanar gizo daban-daban sun kawo jimillar kayayyaki yuan miliyan 10.54, wanda ya jawo hankalin mutane miliyan 3.17 don kallon ta yanar gizo.

    A cikin watan Agustan shekarar da ta gabata, Dali Town ta kaddamar da gasar watsa shirye-shirye ta yanar gizo ta daliban kwaleji ta yanar gizo ta yanar gizo, kuma kungiyoyin watsa shirye-shirye na intanet guda 23 da daliban kwalejin suka kafa sun samu horo daga kai-tsaye ta yanar gizo ta Xiaobai zuwa "kananan masters da kaya", kuma tawagogi 9 sun shiga wasan karshe a wurin kai kaya kai tsaye ga kamfanonin Lek kamar Olynon, Xinyi, da Edelly.

    A cikin watan Disamba na shekarar da ta gabata, Makon Al'adu na Pingzhou Jade da aka gudanar a Guicheng ya kuma kara hanyar watsa shirye-shirye kai tsaye. Ango na waje 20 da ɗakunan watsa shirye-shirye na kan layi 20 sun yi aiki tare akan layi da layi don amincewa da "Tianxia Jade · Pingzhou Ware"...

    A bana, Gwamnatin Nanhai, baya ga ci gaba da inganta zurfafan ci gaban "Nanhai Gida · Rayuwa ta Musamman" jerin ayyuka, ya kuma haɗu tare da kafofin watsa labaru na kudi na yanki don ƙaddamar da wani "Nanhai Abubuwa masu kyau" taron gabatarwa, mai da hankali kan ci gaban kan layi na kanana da matsakaitan masana'antu.

    Gudu har zuwa kan hanyar "net celebrity"

    Ko da yake Deng Yaping&# 39; watsa shirye-shiryen kai tsaye ya ƙare, Yu Guanwu bai daina shagala ba. A cikin 'yan kwanakin da suka gabata, shi da tawagarsa sun raka Deng Yaping don ziyartar wasu kamfanonin masana'antu na Nanhai don koyo game da tsarin masana'antu na Nanhai Youpin a wurin; Kamfanonin Nanhai da suka zo nan kuma sun ci gaba da tuntubar cibiyar sabis na Tmall Foshan, suna fatan kawo kayayyaki don watsa shirye-shiryen kai tsaye a nan gaba. Cimma haɗin gwiwa.

    "Kamfanonin Nanhai suna da kyakkyawan fata game da watsa shirye-shiryen kai tsaye, kuma 'yan kasuwa suna da sha'awar yin rajista a kwanakin nan." Yu Guanwu said.

    Wannan fage shi ne misalin saurin bunƙasa kasuwancin Nanhai zuwa "taba gidan yanar gizo". A zahiri, isar da kayayyaki kai tsaye ya bayyana a farkon ƴan shekarun da suka gabata, amma a cikin 2020, a ƙarƙashin tasirin cutar, kamfanoni sun canza zuwa kan layi, da kamfanonin gidan Nanhai waɗanda ke cikin layin layi waɗanda cutar ta fi shafa. zama majagaba a kan gaba. Ɗaya.

    A ranar 16 ga watan Maris na shekarar da ta gabata, Li Hongyao, darekta kuma mataimakin shugaban rukunin kayayyakin da ake kira Federal Furniture Group, ya shiga dakin watsa shirye-shiryen kai tsaye na sabbin kayayyakin Tmall tare da bayyana ra'ayinsa da kwarewarsa kan zabin kayan daki tare da masu sauraro a gaban kyamara; A ranar 27 ga Afrilu, Daraktan rukunin Mona Lisa Zhang Qikang shi ma ya hau dakin watsa shirye-shirye kai tsaye don gabatar da samfuran tayal yumbu ga masu amfani da yanar gizo.

    A wancan lokacin, watsa shirye-shiryen kai tsaye na kamfanonin Nanhai sau da yawa suna da nufin shawo kan tasirin cutar. Ba da daɗewa ba, waɗannan kamfanoni sun gano cewa yanayin kan layi ba zai iya tsayawa ba, kuma cutar ta kasance mai haɓakawa ne kawai don haɓaka haɗin kan layi da kuma layi. A halin yanzu, a wasu kamfanonin tekun kudancin kasar Sin, watsa shirye-shiryen kai tsaye ya zama ruwan dare.

    Kayan daki na tarayya misali ne. Kowace Asabar da karfe 15:00, anga "Bonnie" za ta watsa haɓakar gida da busassun kaya akan layi akan Kayan Aiki na Tarayya TikTok, kuma za su raba dabarun siyan kayan daki daban-daban.

    "Watsa shirye-shirye kai tsaye tsarin Sabon Retail ne na Tarayya. Mun kasance muna gwada ruwa. Manufar ita ce mafi kyawun hidimar abokan ciniki ta hanyar abokin ciniki ɗaya har zuwa ƙarshe da tsari ɗaya zuwa ƙarshe" Li Hongyao ya ce.

    Har zuwa yanzu, kantin sayar da kayan kwalliyar Nanhai ya jawo samfuran sama da 400 don yin rajista. A halin yanzu, fiye da 100 brands sun zauna a ciki, tare da fiye da 1,000 SKUs, rufe kayan daki, kayan gida, kayan gida, abinci, hatsi, mai, kayan shafawa da sauran nau'o'in. Siyar da shagunan na shekara-shekara ya zarce yuan miliyan goma.

    Adadin anka da ke karuwa a nan kuma ya zama nuni kai tsaye na karuwar bukatar watsa shirye-shirye kai tsaye na kamfanonin Nanhai. Yu Guanwu ya bayyana cewa, anga na cibiyar sun karu daga 8 a bara zuwa 38, amma har yanzu suna kan aiki: a kowace rana, a cikin dakunan watsa shirye-shirye na 6 da cibiyar ta gina, ana watsa shirye-shiryen kai tsaye a kowane sa'o'i 4. "Bayan haka, za mu gayyaci ƙarin taurari don kawo kayayyaki zuwa kamfanonin tekun Kudancin China"