ʻOiai inā ua hū ke kūʻai aku ma ka pūnaewele, ʻo ke kaʻina o ke kūʻai ʻana i kahi moena e mau loa-
Me ka paakiki
Kūlike: E hele i nā hale kūʻai ʻoihana a i ʻole hale kūʻai stripmall.
E kamaʻilio ka poʻe kūʻai aku i kā lākou hana nui i ka hopena pule.
E kau ma luna o kekahi mau moena no hoʻokahi minute a i ʻole a e hoʻāʻo e noʻonoʻo inā ʻo ia ke ala āu e makemake ai e hiamoe no nā makahiki ʻewalu e hiki mai ana.
He ola hou kēia i kēia manawa, akā he mea hoʻoweliweli koʻikoʻi.
Ua hōʻea mai ke ʻano ʻoihana o ke kula, aia ma nā ʻanuʻu o ka puka o ka mea kūʻai aku me ka nui liʻiliʻi i loko o ka pahu pahu.
Ka nalu o ka pūnaewele
Hoʻomaka ka moena waena-
ʻO Ups, me Casper Sleep, Leesa, Yogabed a me Tuft & Needle, ʻaʻole e hāʻawi i ka hōʻemi kumukūʻai a i ʻole nā kūʻai ʻae ʻana.
ʻAʻole lākou e hāʻawi i nā mea kūʻai aku i kahi ākea o nā koho.
A i ʻole kekahi koho, ʻoiaʻiʻo.
Ke kū'ai aku nei nā kānaka a pau i ho'okahi moena a mana'o 'o ia ua 'olu'olu ka po'e.
ʻO kā lākou ʻenehana hiki iā lākou ke hoʻopaʻa i ka moena i loko o kahi pahu liʻiliʻi liʻiliʻi me kahi mea e moe ai nā mākua ʻelua.
E hoʻouna aku lākou iā ʻoe me ka uku liʻiliʻi.
He ʻoihana ʻokoʻa ka ʻoihana moena ma ka honua kūʻai, $14. 2-
ʻAʻole ʻike nā miliona o nā pilikua hiamoe i ka e-commerce.
Wahi a nā lako hoʻolaha kālepa o kēia lā, ʻo nā hui ʻelua ʻo Tempur Sealy lāua ʻo Serta Simmons e noho aliʻi nei, me nā moku kūʻai nui o nā moena ma waena o lākou he 70% i ka makahiki i hala.
Wahi a ka International Sleep Products Association ma kahi o ka hapalua o ka ulu kālā o ka ʻoihana i ka makahiki 2014 mai ka piʻi ʻana o nā kumukūʻai.
I ka wā i hoʻāʻo ai kēia mau moena novice e hana hou i kēia kūʻai kūpono, ua komo lākou i ka nalu o ka e-commerce
ʻO kēlā me kēia mea pāʻani pāʻoihana e ho'āʻo nei e wehe i kahi māhele kūʻai e wehewehe nui ʻia e kahi ʻike kūʻai huikau a i ʻole ka wā kahiko.
Hāʻawi ʻo Warby Parker i nā makaaniani maʻalahi i hoʻolālā ʻia-
E kūʻai pololei aku i nā mea kūʻai (
Ke hāʻawi nei kēia mau mea a pau i nā hāʻawi kālā i kēlā me kēia mahina i nā hui waiwai ʻole nona ka manaʻo e hoʻonui i ke komo ʻana i nā aniani i ka honua ulu).
Ua kūʻai aku ʻo Harry i kāna hale ʻoihana ponoʻī ma Kelemania, kahi i ʻōlelo ai ka hui e hōʻemi ana i kāna mau koina kiʻekiʻe.
Ke hoʻāʻo nei ʻo Primary, kahi pūnaewele lole no nā keiki hou e hoʻololi koke i nā lole
E ulu liʻiliʻi ma ka hana ʻana i kahi helu liʻiliʻi o nā hua haʻahaʻa
Nā lilo kumu no nā keiki hānau hou i nā haumāna kula haʻahaʻa.
Manaʻo ka poʻe hoʻopukapuka kālā a me ka poʻe loea he mana nui kēia mau mea hoʻolako moena ma ka pūnaewele, a manaʻo lākou i ko lākou ʻoluʻolu a me kā lākou hoʻolaha ʻana i nā gimmicks --
I loko o kahi ʻoihana kaulana no ka huikau ʻana i nā hoʻolālā kumu kūʻai, e kaulana ke kumu kūʻai manuahi me nā mea kūʻai.
Video o ka mea kūʻai \" wehe i ka waihona \"
Hōʻike i ka ʻōwili moena e ʻōwili a mākaukau e hoʻohana
Ua huki ʻia he mau tausani o ka nānā ʻana iā YouTube.
"Inā ʻaʻole hopohopo nā mea kūʻai nui, hopohopo paha lākou, ʻoi aku ka nui o ka piʻi ʻana o ka nalu o nā millennials e kūʻai ana i nā hale a me nā lako," wahi a Ed Perratore, ka luna hoʻoponopono kiʻekiʻe o Consumer Reports, uhi i ka ʻoihana moena.
\"Manaʻo wau ʻaʻole lākou hoʻomanawanui i kēlā.
Ua kūʻai aku ʻo Casper i kahi moena $30 miliona i kāna makahiki mua o ka wehe ʻana, he hoʻomaka paʻa, a ua ninini nā mea hoʻopukapuka i $55 miliona i loko o Iune e kōkua iā ia e hoʻonui hou aku.
I kēia manawa, ʻo kēia mau hoʻomaka onlinecentric-
Ke kūʻai aku nei ʻo Ups i kahi hapa o ka nui o nā moena i kūʻai ʻia i kēlā me kēia makahiki e kona mau mea hoʻokūkū kuʻuna: Tempur Sealy, kahi hui i helu ʻia e komo pū ana me ka brand premium memory foam Tempur-
A ʻoi aku ka waiwai o Sealy;
A me ka Serta Simmons pilikino.
He hui kaulike me ka inoa Serta a me Simmons.
Wahi a ka poʻe loea kūʻai kūʻai, ʻo ka ikaika mau o kēia mau lama kahiko e hōʻike ana he paʻakikī ke hoʻohuli i ka poʻe e hana i kahi brand nui --
ʻAʻole i waiho ma luna e kūʻai mua i nā tiketi.
\"He manaʻo koʻikoʻi ka hōʻoluʻolu, [ʻo ka hoʻokolohua]
ʻO kekahi o nā ala koʻikoʻi e loiloi i ka hōʻoluʻolu, "wahi a Jessica Schoen Mace, ka mea loiloi ma Nomura Securities, ka mea nāna e mālama i ka ʻoihana moena.
\"No laila, manaʻo wau he mea pono ka loaʻa ʻana o kahi hale kūʻai kino.
Akā ʻōlelo ka poʻe upstart ʻaʻole maikaʻi ke kūlana o kēia manawa no nā mea kūʻai aku, kahi e alakaʻi ai i kahi ʻike kūʻai hoʻonāukiuki.
\"Ua hoʻopilikia wale ʻia ʻoe e ka moana --
"Ua like ke ano o na koho keokeo, ua like ke kani, ua like kona manao, aka, o ke kumu kuai mai kekahi mau haneri dala a i $10,000," wahi a Philip Kreem. \" Luna Nui o Casper
ʻAʻole kōkua i nā mea hana nui ke kūʻai aku i nā moena kūʻokoʻa ma kahi hale kūʻai hoʻokahi wale nō.
"E akahele loa ka ʻoihana moena e noʻonoʻo ua hana lākou i kekahi mau hiʻohiʻona ʻaʻole hiki iā ʻoe ke hoʻohālikelike maoli i hiki ʻole i nā kānaka ke kūʻai aku," wahi a Laura marnez. \", Luna Kūkākūkā hoʻokele nui no Jackman reichts, he kūkākūkā kūʻai kūʻai.
No ka mea, ʻaʻole i like ke kumukūʻai mua o ka hale kūʻai moena maʻamau i ka uku maoli a ka mea kūʻai aku, he mea paʻakikī ke ʻike i ka piʻi ʻana o nā kumukūʻai o kēia mau kaulahao i hoʻohālikelike ʻia i ka mōʻīwahine $850 o Casper.
He $890 ke kumu kūʻai o ka moena nui like a i ʻole Leesa.
ʻO Casper a me nā mea hoʻomaka ʻē aʻe-
Ke ho'āʻo nei ʻo Ups e hana ʻokoʻa ma mua o nā mea hoʻokūkū kuʻuna.
Wahi a ka poʻe hou e ʻoki ana lākou i nā kumukūʻai moena ma ke kāpae ʻana i nā hoa kūʻai kūʻai a me nā uku waiwai, ʻaʻohe mea e hāʻawi i ka \"40% discount \"--
No ka mea, manaʻo lākou e ʻoi aku ka maikaʻi o nā mea kūʻai aku i nā kumukūʻai maʻalahi.
ʻOiaʻiʻo, he ʻāpana kēia o ka hoʻopiʻi Casper na S. Aspa Clark, Charleston. C.
Nā kamaʻāina kūʻai māhoe
ʻO ka moena nui o kona lumi i Ianuali.
Ua ʻōlelo ʻo Clark, ua mākaʻikaʻi ʻo ia ma ka hale kūʻai moena a me ka hale kūʻai hale kūʻai, akā, "Ua ʻike wau ʻaʻole maopopo loa nā kumukūʻai āpau e pili ana.
Ma ka hale kūʻai moena, ua ʻike ʻo Clark i ka hana pinepine ʻana o nā limahana o ka hale kūʻai i ke kōkua ʻana i kekahi mau mea kūʻai aku, no laila, ʻōlelo ʻo ia, "ʻAʻole i lawa ka manawa a me ka ʻike, ua komo pū ke kumukūʻai i ka puna pahu?
Loaʻa i ka lawe ʻana?
ʻAʻole maopopo iaʻu.
Hoʻomaka ka moena-
Ke manaʻo nei ʻo Ups e hoʻokaʻawale iā ia iho me nā manaʻo
ʻO ke kūpaʻa maikaʻi: ʻo Casper lāua ʻo Keetsa ko lāua \"ecology\"
He kaulahao hoolako hoalohaloha;
Manaʻo ʻo Leesa ʻo kāna huahana mai ʻAmelika Hui Pū ʻIa. hana ʻia.
Hoʻomaka kēlā me kēia o kēia mau moena.
Ua koho ʻo Ups i kahi ʻāpana haiki loa o nā huahana: Casper, Leesa, Yogabed a me Tuft & Needle hoʻokahi wale nō moena me ka māhoe, Queen, King a me nā nui ʻē aʻe.
ʻO ke kumu: \"Aia kahi manaʻo maʻamau i kūpono no kahi o 95% o ka poʻe," wahi a David Wolfe, ka luna nui o Leesa.
\"Inā pololei kou manaʻo, e ʻike ʻoe he kakaikahi ka poʻe e manaʻo he ikaika a palupalu paha ka moena.
Akā naʻe, ʻaʻole manaʻo ka ʻoihana moena kuʻuna iā Casper a me kāna mea uila
Hāʻawi nā mea hoʻokūkū pāʻoihana i kahi ʻike kūʻai maikaʻi.
Ua ʻōlelo ʻo Tim Thomas Sen, ka luna hale kūʻai ma Mt: \"ʻAʻole no ka poʻe āpau ka moena. \"
Moe ʻo Vernon i loko o kahi hale kiʻi ma Fredericksburg.
"Ua hana au i kēia no 16 mau makahiki i kēia manawa a ʻike wau hiki i nā kānaka ke hiamoe i kekahi mea, akā ʻaʻole ʻo ia ka hapa nui."